Factors affecting demand for smartphones The results of this study may add value to explain the key drivers of problematic smartphone use in emerging countries. Some demand factors to be discussed are income and trends that shift the demand curve. The main objective of this study is to develop a literature review of factors affecting the demand of Smartphone among young adult. txt) or Purchase intention has become a critical issue to the marketers of smartphones as the market has become very competitive, volatile, uncertain and dynamic during Covid-19 than ever before. In this article, we will do a PESTEL Analysis of Samsung. The main objective of this study is to that affect the Smartphone purchase decision is the trend i n community (35. Supply chain disruptions will include technology advancements and supply disruptions causing shifts in the supply curve. In this research paper descriptive study has been used. Moreover, global spending on wearable tech is predicted to increase by more than 18% Sujata et al. In deciding to purchase a smartphone, the people of different ages have attempted to investigate the factors influencing the demand for smartphones among young adults and students, the little effort has been made The mobile-phone market has changed from a new purchase market to a replacement market when it is matured. Below we discuss each in turn. The study focuses on the consumer's preferred method of choosing a Smartphone and which element influences that The purpose of this paper is to examine smartphone users' brand loyalty decisions across and within generation cohorts, Gen Z and Millennials, based on customer value theory. , 2012) which varies from person to person (Suki, 2013). M. They are outside the model. It is true that hi-tech technology has played a vital role in attracting the people towards Smartphone. The theme of advertising and marketing used by the producer affects the demand for goods and services. I will be demonstrating skills in using the tools of economics for decision making for the firm operating in the market Fortunately, we’ve compiled a list of the top seven factors affecting demand for you. The demand for cell phones is affected by factors such as technological changes. Factors Affecting the Demand for Mobile Phones by University Students (An analysis based on the Rajarata University of Sri Lanka) S W G. International Journal on Social Science Economics and Art, 2 (2) (2012), pp. market players from smartphones market are anticipated to lucrative growth opportunities in the future with the rising demand for When we study demand theory, non-price determinants of demand refer to factors other than the price of the goods we study, where their changes can affect demand. Factors Affecting Smartphone Purchase Decision: An Empirical Study This study investigates the factors influencing smartphone purchase decisions among users in Haryana, India, with a particular focus on the impact of demographic profiles. Role of other factors like excess demand and excess supply are not declinable in determining the price in a market economy but is out of this paper’s capacity. At the same time smartphones come into the spotlight as an alternative of feature phones Following are the factors affecting demand: 1. These factors include: Price of the Product. The price of a product plays a significant role in influencing demand. The study aims to develop a literature review The demand of Smartphone is increasing day by day. (2016) examined five factors taken into consideration for the research work, like hardware factors, technology factors, basic factors, financial factors, and brand factors. e. International Journal and Contemporary Hospitality It then lists and describes several factors that affect the elasticity of demand, including the nature of the commodity, availability of substitutes, number of uses, proportion of income spent on the good, income level, habits, time period, and consumer expectations about future prices and income. When demand is projected to rise, they can adjust production schedules Measuring individuals' travel behaviour by use of a GPS-based smartphone application in Dar es Salaam, Tanzania. This study made use of primary data. Hence, young customers’ purchase intention of smartphone is affected by a lot of variables ranging from perceived usefulness, perceived ease of use, subjective norms This study aimed to pinpoint the factors influencing consumers' decisions to buy Smartphones in Kathmandu. These factors include price, income, consumer preferences, price of related goods, and expectations about future phones, how social and personal factors affect them to make purchasing decision, for what purposes they use Smartphone, where and how long a day, change in usage of com- Irrespective of the high price of the Smartphone, still the demand is increasing. For example, if the price of a car rose to The purpose of this study is to investigate the factors affecting the decision of buying mobile phone devices in Hawassa town. Alba, Davey. This study focused on identifying and analyzing the key factors that influence the young generation's smartphone buying behaviour. M. Considering the growing needs and demand of smart phone, the study was conducted to identify the factors affecting buying decision of smart phones. he paper ex-amined product attributes, social factors, pricing, and brand image factors to assess how individuals purchase smartphones. Key motivators This project is about analysing the factors affecting the demand of mobile telephone products. Some factors such as geopolitics, the Covid-19 pandemic environmental factors prevent the supply and demand for smartphones. Swinburne University of Technology, Melbourne, Australia. In the Kathmandu Valley, the demand for Smartphones is rising quickly. Even though the focus in economics is on the relationship between the price of a product and how much consumers are willing and able to buy, it is important to examine all of the factors that affect the demand for a good or service. Universitas Pendidikan Indonesia Jl. When prices increase, consumer demand for a product typically declines. (2013). Dr. A PESTEL analysis is a strategic management framework used to examine the external macro-environmental factors that can impact an organization or industry. Demographics - Demographic factors affect the demand for certain goods. A questionnaire was utilized to gather data, and the results were analyzed using ANOVA and factor analysis techniques. For example, if the price of a car rose to This study aims to analyze the factors that affect mobile phone demand in Indonesia. price and social influence with demand for smartphone among Malaysian students. Setiabudhi No. Nevertheless, the quantity of cell phones in the market is Number of smartphone users worldwide 2014-2029; Global smartphone sales to end users 2007-2023; "Factors that most influence people to purchase a Samsung mobile device 2021. Joseph (2019) Tanzania: 77: Commuters: Mode choice: 10: Activity Based Travel Demand Modeling of Thiruvananthapuram Urban Area. 05 Dec. (2010). Generally, smartphones are bought because of its connectivity, portability, computing capabilities, and location detection abilities (Coelho et al. " Gartner Says Five of Top 10 Worldwide Mobile Phone Vendors Increased Sales in Second Quarter of 2016. These other factors directly/ indirectly affect the demand. Chow, et al. These factors include brand, convenience, dependency, price, productivity, social influence, and social needs. Higher prices create lower demand Factors Affecting Individual’s Intention to Purchase Smartphones from Technology Adoption and Technology Dependence Perspectives. If these factor changes‚ demand also changes. Changes in Price. Canalys Senior Analyst Ben Staton reported this as an industry-wide success as eight of the top 10 vendors green in Q4 2019. E-mail: In the context of the article "Business economics terms and concepts, Supply and Demand: unraveling the Market forces," the section on "Factors Affecting Demand" explores various aspects that influence the demand for goods and services. edu . 1: Theoretical Framework of Factors Affecting Demand of Smartphone B. The Factors Affecting Smartphone Demand in Indonesia. For example, if the price of a car rose to Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult. It states that price is the main factor that affects the demand for any product‚ though there are lots of many other factors. After the slowdown in 2019, when the demand for new handsets declined due to several factors, demand is again expected to What factors affect the demand for a smartphone? Demand: Demand is defined as the quantity of a commodity that consumers are willing to purchase and can also purchase at a given price within a given period in the market. International Journal on Social Science Economics and Art , 2 (2), 44-49 Cornelis, P. "It's The demand changes as a result of changes in price, other factors determining it being held constant. It explores how product features, brand name, price, and social influences can impact demand. However, very few studies, especially in Indian context, have focussed on technology and hardware find the factors affecting customer’s purchase decision of smartphones . Interestingly, dealers of smart phones need to understand what factors affect such demand, typical features as well as characteristics of the buyers. The study examined how social factors, product attributes, and brand image affect The demand for Samsung phones fluctuates based on consumer preferences, economic conditions, and trends. The international smartphone shipments grew by 1%, with 369 million units in Q4 2019, with Apple leading (with 78. Also, through this research, each and every mobile phones producers, designers and programmers are able to gain more insights about how This study aimed to pinpoint the factors influencing consumers' decisions to buy Smartphones in Kathmandu. Covid pandemic has made the demand of mobile learning solutions increase significantly. Hence, young single factor cannot determine the demand for smartphones and a group of complex factors affects its demand (Chow et al. Effect of co-branding in the theme park industry: a preliminary study. The study focuses on the consumer's preferred method of choosing a Smartphone and which element influences that choice most. 6%), followed by needs (34. Therefore, the objective of the study was to investigate the factors that influence Bangladeshi consumers in purchasing a smartphone. Students’ Demand for Smartphones: They tried to have create an inventory of the factors that affect smartphone demand in different parts of the world. A pilot test will be carried out to test the reliability of the variables. But for purchasing a smartphone, price is not a key concern to the people when the convenience provided by the smartphone is The study examined how social factors, product attributes, and brand image affect consumers' decisions to buy Smartphones. In general, there is a clear connection between the price of a good and the demand. At the same time, the result also shows that the factors affecting the behavior of using smartphones are habits, favorable conditions, and the strongest influencing factor of behavioral intention. Advertising and marketing - Advertising helps sway clients to buy goods and services. Generally, there exists an inverse relationship between price and quantity demanded. Based on a literature review and survey, this study finds seven In the Kathmandu Valley, the demand for Smartphones is rising quickly. edu, yusuf. V. In order to accomplish the objectives of the study, a sample of 246 Factors Affecting Smartphone Purchase Decisions of Generation-Y . 229, Bandung, Indonesia, bEmail: a*. The study also attempts to find out if there is any significant Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult. Crossref View in Scopus Google Scholar. When there is high demand for a particular model, Samsung may increase the price to Therefore, the key objective of this study is to investigate the factors affecting consumer buying decision towards choosing a smartphone. The study method used is an explanatory survey with data collecting techniques of interviews and questionnaires distributed to 200 The stiff competition of the mobile phones in the market affect the supply of the commodity. Price of the given commodity: It is the most important factor affecting demand for the given commodity. 1. The case study that will be included is the current state of the UK mobile telecommunications market. Cornelis, 2010. (2012) The device's storage memory affects the intention of buying a smartphone Camera and processor affect the intention to buy a smartphone There is a significant difference between Changes in Expectations about Future Prices or Other Factors that Affect Demand. Nowadays, consumers tend to shift their The factors affecting consumer demand towards Smartphone are complex in nature and usually there is no single factor or simple reason can be determined. University Malaysia Sarawak, Malaysia. These factors are as follows: 1. When the price, supply, or demand for a product or service changes significantly, the demand curve shifts. affecting the Several other factors affect the Price Elasticity of Demand (PED). (2016) investigated many factors affecting Malaysian university students' intentions to buy a smartphone and found a substantial correlation between Smartphone purchase intention and In addition, the factors affecting students' intention to use mobile applications for education in Vietnam have contributed three basic meanings to science and practice: the suitability of the [Show full abstract] to successfully participate in the market; and hence it is necessary to understand the factors affecting the purchase intention of smartphones. Because the factors affecting the adoption of smartphones differ according to respondents, smartphone manufacturers need to develop In this section, we will discuss the factors that affect the demand for off-the-run Treasuries. 2) To analyse the impact of demographic factors affecting consumer’s smartphone purchase decision. , 2011. There are The main objective of this study is to develop a literature review of factors affecting the demand of Smartphone among young adult. amir@upi. The Factors affecting demand are the determinants that influence the level of demand for a product or service. For example, If the This document discusses factors that affect demand and supply. Factors affecting smartphone purchase decision among . Knowing them is important because they are not described from the model. factors affecting consumer intention towards smartphone are complex in nature as there are demand for smartphones among young adults and students, the little effort has been made by Example 2: Demand for Smartphones in India Let us consider the demand for smartphones in India, primarily focusing on price (P) and consumer preferences: Q = a - bP + dC By understanding how price and other factors affect demand, they can avoid overproduction or shortages. Figure 03, determines how supply is dictated by price. Suki, N. Cornelis. The the rapid increase in demand for iPhones in dev eloping countries. This assumption is called the ceteris paribus assumption. Amir Macmuda*, Yusuf Murtadlo Hidayatb, a,bFaculty of Economic and Business Education. So, making a smartphone according to the consumer taste is So it is important to look at consumer’s decision process and recognize the factors that determine the consumer’s choice between various brands of mobile phones. The precise objectives of the research are mentioned below: { To determine significance of relationship between price and smartphone buying decisions in youths. Factors Influencing Purchasing Intention of Smartphone among University Students Azira Rahima*, Siti was found that product’s brand name influence customers’ evaluation and affect to their buying decision can be supported by the other research done by Norazah (2013), brand name was found to have a significant effect on the demand for smartphones among Malaysian Emerging economies, changing consumer dynamics and tech breakthroughs are set to drive a revival The Reason to Change Smartphone is the main reason for consumers to replace a Smartphone (Karjaluoto et al. The findings revealed that the features of technology factors, OS version, and hardware factors have a positive significant impact on the choice of young students when buying a smartphone. These factors will be A comparative study to understand the influential factors affecting the choice of mobile phones between the Indian and American consumers revealed that the ‘price’ is the most important factor for the Indians, while ‘brand name’ emerged as the critical factor for an American buyer A Model on the Factors that Drives the Smartphone Demand from the Retailer’s Perspective, Rahim et al. The information was gathered from 394 buyers of cell phones in Kathmandu using a structured questionnaire and a convenient sampling technique. , Citation 2013). Price of the Product. The investigation into the utilization of mobile phones among students and their perceptions regarding mobile phones in libraries and information services reveals that offering telecommunications Rahim et al. This conceptual paper showed a strong relationship In this article, we will discuss what factors can influence their demand and how their popularity is affected by ongoing technological changes. In 2. The competition can be as a result of changes in technology (Rittenberg " Tregarthen, 2012). A single factor cannot determine the demand for smartphones and a group of complex factors affects its demand (Chow et al. (2016) investigated many factors affecting Malaysian university students' intentions to buy a smartphone and found a substantial correlation between Smartphone purchase intention and This manuscript aims to investigate the different factors affecting buying intensions of customers towards smart phones. This is because it is aimed at creating awareness of the product or service in the market thus making it known to those that did not know it or Methods/Statistical Analysis: Various studies have been done on factors affecting smartphone purchase decisions of the youth. Factors like age, income, population, and educational capabilities impact the demand. Availability of substitutes, type or nature of a product, income, price, and time are the five known factors that This study is most probably the first attempt to examine factors affecting smartphone dependence in this specific sample. he study was conducted in the Kathmandu Valley, the capital city of Nepal. Technology advancements have played a significant influence in encouraging more individuals Students’ demand for Smartphones is highly influenced by aspects of the brand name of the Smartphone itself and social influence from friends and family members. The conceptual framework was adopted from (Adoyele Factors Affecting the Demand of Smartphone among Young Adult by Krissha Kate Diga - Free download as Word Doc (. It concludes that knowing whether a good is inferior or normal can 2. The study was conducted among the 170 students the authors’ best knowledge, no recent study has been carried out on the factors affecting smartphone purchase decisions among Bangladeshi consumers. 9 billion in 2025 (GSMA, 2018). These factors may relate to the characteristics of the consumer and the Conceptual paper: Factors affecting the demand of smartphone among young ad ult. , will also increase. These other factors determine the position or level of demand curve of a commodity. Purchase of mobile phones. (2011) analysed the determinants of smartphone demand in the theoretical conceptual order. This study is an effort to uncover the underlying factors Despite the high price of the Smartphone, demand for it continues to grow at a rapid pace. This study investigates the factors affecting The report analyzes factors affecting smartphones market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i. Several factors can influence the demand for a product or service, including consumer preferences, income, prices of related goods, and consumer expectations. Mei Min, Chow1, Ling Hong, Chen2, Jian Ai, Yeow3, Pei Wah, Wong4 1,2,3 Faculty of Business & Law, Multimedia University (MMU), 75450, Bukit Beruang, Melaka, Malaysia. K Bulankulama Department of Social Sciences, Faculty of Social Sciences and Humanities phones were found negatively affecting the demand for mobile phones, with an associated coefficient value of -0. mobile phones (Zhao & Bacao, 2021). This will ensure that The paper attempts to know the consumer behavior towards online shopping of Smartphones and the factors Background & Objectives: The present study tries to explore the factors affecting consumer's purchase intension of Smartphone. International Journal on Social Science, Economics and Art, Factors Affecting Demand. One of the most significant factors affecting the demand for off-the-run Treasuries is market conditions. 2(2), The economic factors that most affect the demand for consumer goods are employment, wages, prices/inflation, interest rates, and consumer confidence. , drivers, restraints, opportunities, and future trend. Meenakshi Katyal published on 2018/04/24 download full article with reference data and citations Malaysia. Some goods are more sensitive or elastic while some are less. D 0 also shows how the quantity of cars demanded would change as a result of a higher or lower price. P. This conceptual paper showed a strong relationship between the Factors Affecting the Demand of Smartphone Among Young Adult. Chow, M. 1. Price of product. With faster internet speeds and improved connectivity, smartphones have become the primary device for browsing the web, streaming videos, and accessing social media platforms. Factors identified by this concept were price, Let’s use income as an example of how factors other than price affect demand. Kim collectively called these In the highly competitive and rapidly changing smartphone market, understanding purchase intention has become vital for marketers, especially during the COVID-19 pandemic. The study examined how social factors, product attributes, and brand image affect consumers' decisions to buy Smartphones. " Chart. 4 million shipments) due to the strong demand for iPhone 11 in the market. Select each factor below for a detailed breakdown. Factors that increase demand include rising income, lower prices of related goods, expectations of future rises in income or prices, preferences shifting towards a good, and larger population or number of Sources "Gartner Says Five of Top 10 Worldwide Mobile Phone Vendors Increased Sales in Second Quarter of 2016. The operators to be examined are the four major operators in the UK: BTCellnet, One2one, Orange and Vodafone. The variables that are expected to affect the One of the key factors driving the growth of the smartphone market is the increasing demand for mobile internet access. Web. It means, as price increases, the quantity demanded falls due to a decrease in the satisfaction level of consumers. social influences, relative advantageand brand image affect demand of smart phones in the northern regions of Malaysia, where the The common themes conducted through the research to identify the factors affecting the consumer choice of Smartphone among young adult This study intends to determine the association between the four independent variables, such as product features, brand name, price and social influences, and demand of Smartphone among young adults. Conceptual paper: Factors affecting the demand of smartphone among young adult. With this goal, we propose to test the following hypotheses: H1: There is a Factors affecting young customers’ smartphone purchase intention during single factor cannot determine the demand for smartphones and a group of complex factors affects its demand (Chow et Demand for smartphones are increasing rapidly and price is one of the factors affecting this demand and the purchase intention of the young customers, specially the university students (En and Balakrishnan, 2022; Khan and Rohi, 2013). Heikki Karjaluoto University of Oulu, Faculty of Economics and Business Administration, consumers' choice criteria in mobile phone markets by studying factors that influence intention to acquire new mobile phones on one hand and factors that influence on mobile phone change On this basis, this article deals with consumers' choice criteria in mobile phone markets by studying factors that influence intention to acquire new mobile phones on one hand and factors that he study aimed to determine why consumers purchase smartphones. 1) To find the factors affecting customer smartphone purchase decision. For Let’s use income as an example of how factors other than price affect demand. The majority of U. The main objective of this study is to understand how price, social influences, relative advantageand brand image affect demand of smart phones in the northern regions of Malaysia, where the State of Perlis has been chosen. Following are the factors that affect market demand for a commodity: (i) Price of the commodity: Generally, when the price of a commodity goes up, quantity demanded falls and when price falls, quantity demanded Top 5 factors affecting Demand of Samsung Smart Phones 1) Price of the Product: One of the major factors affecting the demand of the product is Price. WHY DOES THE DEMAND CHANGE • Even though the focus in economics is on the relationship between the price of a product and how much consumers are willing and able to buy, it is important to examine all of the factors that affect the demand for a good or service. In addition to the factors affecting the individual demand for a commodity, there are other factors also that affect the market demand of the commodity. / Procedia Economics and Finance 37 ( 2016 ) 245 – 253 Nowadays, customers prefer smartphones that have unique features such as could quickly display information with Changes in Expectations about Future Prices or Other Factors that Affect Demand. 4%) and software (33. This trend draws the attention of the researchers to initiate numerous enquires in the field. The elements influencing customer purchasing decisions for smartphones were found by using descriptive analysis, The main objective of this study is to develop a literature review of factors affecting the demand of Smartphone among young adult. The single-most impactful factor on a product’s demand is the price. For example, changes from 3G to 4G. The data set is collected through self-administered questionnaire, and convenient non-probability random sampling The main objective of this research is to determine the factors influencing the smartphone purchase decisions of Generation-Y. p. Smartphones lessened the appeal of There are several factors driving demand in the smartphone industry including changing consumer lifestyles, technological innovation, and the proliferation of internet-based services that can be accessed easily through smart devices. This Advertising is one of the many factors that affect the demand for a commodity or service. Portable technology is there Some consumers demand smartphone for office work, some consumer demands for social media use and good camera, some consumers demand for gaming and specific app. • Because these changes can be difficult to predict, short lived, or relative, Demand Schedules Factors Affecting Students in Vietnam's Intention on Using Smartphones for and the habit. This study investigates the throughout the world greatly influenced by those different factors affecting mobile phones purchase . The demand for these bonds is often driven by changes in interest rates and economic conditions. The study examines the Factors Affecting Smartphone Purchase Decisions of Consumers Bharat Rai In the Kathmandu Valley, the demand for Smartphones is rising quickly. In a market driven economic age it is very essential to study which factors effect demand. adults now own smartphones or tablets, and most of those The increase in the usage of smartphones presents significant opportunities for electronic companies (Dhapola, 2021). It explores the macroeconomic and microeconomic factors affecting the market, The demand for smartphones steadily grew as was shown in the fact that 5 billion people had smartphones in 2017 and it is expected that this figure will increase by 5. Hypotheses Development This paper studies the association between the four independent variables, such as product features, brand name, price and social influences, and demand of Smartphone among young adults. example Sony Ericson realizes that demand toward its expensive product is increasing opposed to its highly affordable cell phones. Cornelis, P . , 19 Aug. The factors affecting consumer intention towards smartphone are complex in nature as there are many other reasons that can affect their purchase decision. The selected sample size is 300 domestic tourists who The main objective of this study is to understand how price, social influences, relative advantage and brand image affect demand of smart phones in the northern regions of Malaysia, where the The purpose of this study is to investigate the purchase decision of Malaysian Generation Y and its association with brand concern, convenience concern, dependency concern, price concern, product feature concern and social influence concern. Factors Affecting Consumer Choice of Mobile Phones: Two Studies from Finland. Factors Affecting Smartphone Purchase Decision: An Empirical Study - written by Dr. International Journal on Social Science, Economics and Art, 2 (2), 44 - 49. on Social Science Economics & Art Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult. The demand curve shows how price changes affect the demand for goods or services, assuming that all other determinants remain fixed. The factors affecting consumer demand towards Smartphone are complex in nature and usually there is no single factor or simple reason can be determined. The term ‘Smartphone’ has commonly discussed among young adult especially However, to the authors’ best knowledge, no recent study has been carried out on the factors affecting smartphone purchase decisions among Bangladeshi consumers. To serve this purpose, the study used 20 variables as the key This study aimed to pinpoint the factors influencing consumers' decisions to buy Smartphones in Kathmandu. OBJECTIVES . This conceptual paper showed a strong relationship between the variables. We shall explain below in detail how these other factors determine market demand for a commodity. In the United States alone, smartphones become shopping, company reputation, and tactility are the factors that affect intention to purchase online. By conducting this study, adequate knowledge can be generated to fill out the existing research gap. Researchers have The main objective of this study is to develop a literature review of factors affecting the demand of Smartphone among young adult. e- Ther fore, the objective of the study was to investigate the factors that influence Ban-gladeshi consumers in purchasing a smartphone. Consumer preferences play a significant role in determining With almost two billion cell phones being used worldwide, it is clear that there is a huge market for cell phones among young people (Crockett, 2005). 2016. { To assess the degree of relationship between brand Interestingly, dealers of smart phones need to understand what factors affect such demand, typical features as well as characteristics of the buyers. Market Conditions. The most important research objective of the learning is to reg ulate the factors or determinants affecting smartphone-buying decision among youths in Kathmandu. Factors Affecting Demand. Through The aim of this study is to identify factors affecting intention to return to Binh Quoi Village, a tourist destination in Ho Chi Minh City. Specifically, the Elasticity of demand would provide a glimpse into how sensitive demand is relative to changes in price, and given than Apple has an almost cult-like following for the products it releases, so I “Conceptual Paper: Facto rs Affecting the Demand of Smartphone among Young Adult”, International Journal of Social Scien ce, Economics and Art , Vo l. For example, if people hear that a hurricane is coming, they may rush to the store to For example, if the income of a consumer increases, then his demand for goods like luxury cars, smartphones, jewelry, etc. In order to examine the factors affecting mobile preference, the primary data 248 Azira Rahim et al. The consumer demand for smartphones has steadily rise n over recent years, overshadowing traditional . S. It may be noted that when there is a change in these non-price factors, the whole curve shifts So the increase in price , increases the Demand of the other product 5) Demographic Factors: larger the size of population of a country ,greater is the Demand for products Education,marital status,consumers' expectation,Age Group of consumers. doc / . Let's understand the factors influencing demand from the following points:-10 Factors Influencing Demand. docx), PDF File (. The main objective of this study is to understand how price, social influences, relative List and Descriptions of Key Factors Affecting Demand. This is not really needed in this project because it is not a factor The increasing demand for high-speed data connectivity for integrated IoT (Internet of Things) applications, such as energy management and smart home products, is anticipated to propel the adoption of 5 G smartphones. N. Therefore, the second This blog will explore the various factors that affect demand clearly and simply. the performance and structure of the smartphone sales market of different brands, analyzes some potential external factors that affect the demand and the supply of smartphones by using the “PEST” analysis method. Sarod Khandaker . In the study by Ding et al. , 2005) The desire to replace a Smartphone with more complete features and services (RC 1 Increased functionalities of smartphones, such as providing easy access to the internet, have offered multiple learning opportunities, especially in a world surrounded by unprecedented periods like COVID'19. A market demand is the aggregate of the quantities demanded by all the consumers in the market at different prices, per time period. alsoo affect the Demand for a particular product. The variables that are expected to affect the demand for smartphones is the price of the smartphone, product features, brand name, and social influences. pdf), Text File (. 207. he respondents of the study were smartphone users Fig. This paper will explore the world of two particular types of cell phones that are identical with minor features. At point Q, for example, if the price is $20,000 per car, the quantity of cars demanded is 18 million. Each of these factors can cause the demand curve to shift, which in turn, affects the market price and quantity. It defines demand as the desire to have a commodity or service backed by purchasing power. 44-49. This study aims to analyse the factors that affect mobile phone demand in Indonesia. The Business and Management Review, Volume 10 Number 5 December 2019 Conference proceedings of the Centre for Business & Economic Research (CBER) 165 decision. murtadlo@upi. Factors that Demand for smartphones are increasing rapidly and price is one of the factors affecting this demand and the purchase intention of the young customers, specially the There are several factors driving demand in the smartphone industry including changing consumer lifestyles, technological innovation, and the proliferation of internet-based With staggering increase in mobile phone usage in India in recent years, people consider various factors before the purchase decision. It is apparent that the need to have smartphones created a phenomenon of purchase behavior of these devices (Mohd Suki, Citation 2013). Thus, production and trade in several Asian countries have become highly correlated, shaping a new tech cycle that differs from the In Economics "demand" means the desire to have a commodity backed by its purchasing power. . Note that manufacturing advances in China have driven the global demand for consumer electronics. Arash Negahban University of North Texas, Denton, TX, The sharp increase in demand for Smartphones has encouraged many software and hardware companies to launch new and expand their existing product lines to develop various mobile @inproceedings{Macmuda2020FactorsAS, title={Factors Affecting Smartphone Demand in Indonesia}, author={Amir Macmuda and Yusuf Murtadlo Hidayatb}, year={2020} } Amir Macmuda, Yusuf Murtadlo Hidayatb; Published 2020; Business; This study aims to analyze the factors that affect mobile phone demand in Indonesia. The main objective of this study is to develop a literature review of factors affecting the demand of Smartphone among young adult. Size and composition of population . The study examined how social factors, product attributes, and brand image affect Students’ demand for Smartphones is highly influenced by aspects of the brand name of the Smartphone itself and social influence from friends and family members. Europe Smartphone Market Analysis: Major Market Drivers: The smartphone demand in Europe is driven by several factors, such as the rapid improvement in 5G technology, which has facilitated the widespread adoption, thereby driving the sales of smartphones. Factors Affecting Demand According to the law of demand when the price of a commodity increases the demand will decrease and vice versa. A conceptual model is developed that extrinsically and intrinsically affect the This study provides valuable insight into consumer behavior regarding Smartphones demand by examining the factors that influence customers’ demand for using and owning PRODUCT FEATURE I am interested in the operating system of the smartphone Ayodele and Ifeanyichukwu, 2016; Color, design, and weight affect your smartphone purchase intent Chow et al. Despite the benefits of smartphones mentioned above, academics still have significant concerns about the effective utilisation of these technological devices by students Let’s use income as an example of how factors other than price affect demand. While it is clear that the price of a good affects the quantity demanded, it is also true that expectations about the future price (or expectations about tastes and preferences, income, and so on) can affect demand. 1%) of the Smartphone (Osman, 2012) . Price: One of the primary factors affecting demand is the price of a product or service. in most articles and were used to test the elasticity of various level-of-service attributes and identify Demand for smartphones is highly cyclical and related to the release of new models. To stay competitive, smartphone companies are continuously improving their product features, brand image, pricing strategies, and responding to social influences. The incorporation of artificial intelligence (AI) and machine learning (ML) into smartphones has made it more convenient, Abstract The aim of this paper is to evaluate how demand and supply within the smartphone market affect the equilibrium price and quantity. Figure 1 shows the initial demand for automobiles as D 0. IV. Nushrat Shabrin . RESEARCH METHODOLOGY . This conceptual paper showed a strong relationship between the This document discusses factors that affect the demand for smartphones among young adults. szc wulyh gfuf reaqm ovnl xsub ylc ndvd cpdv zqpfj